Zogiwel's Story

Jovie, the founder of Zogiwel, has a story that inspires hope and transformation. There was a time in her life when she struggled with depression. During those challenging days, the only thing that kept her going was immersing herself in work. She found solace in staying busy, constantly engaging with people, and striving for recognition in her career. Work helped distract her from the turbulent emotions that threatened to overwhelm her.

However, Jovie knew this wasn’t a sustainable way to heal. While working hard, she began making small but meaningful changes—reading, traveling, and gradually shifting her mindset. One of her journeys led her to Zhuji, a place renowned for its pearls. There, she met new friends who introduced her to the world of pearls and jewelry.

Jovie, who had never been interested in wearing accessories, decided to try a few pearl pieces. This small act sparked a shift within her—she started paying more attention to herself, both inside and out. She realized that taking care of her appearance not only uplifted her spirit but also helped her feel more grounded and confident.

With a deeper understanding and appreciation for jewelry, Jovie decided to create Zogiwel. She believes that true confidence stems from nurturing your inner self, and that jewelry accessories can enhance and reflect this confidence. Through Zogiwel, Jovie hopes to bring thoughtfully designed pieces to people, empowering them to feel beautiful, confident, and radiant.